JBX > Payola > UX Process

Payola - UX Process

Payola - Eletronic Payment Services Case Study
Figma, Mural, Adobe CC, User Zoom

Brainstorming • Design Thinking • Agile Process • User Research • Prototyping • User Stories

Payola prototype is based on projects designed for FIS. For promotional use only.

Problem

Consumers and businesses need more efficient ways to send payments domestically and internationally. Users often complain worry about security when divulging bank account information when sending large amounts of money.

Solution

Our team created a series of applications devoted to secure online payment solutions for B2B as well as consumers.

Brainstorming

Brainstorming is a method design teams use to generate ideas to solve clearly defined design problems. In controlled conditions and a free-thinking environment, teams approach a problem by such means as “How Might We” questions. They produce a vast array of ideas and draw links between them to find potential solutions. (Source: Interaction Design Foundation)

Design Thinking

Design thinking is a process for solving problems by prioritizing the consumer’s needs above all else. It relies on observing, with empathy, how people interact with their environments, and employs an iterative, hands-on approach to creating innovative solutions. (Source: WeWork)

Agile UX Process

The Analytica app was developed using the Agile UX design. Agile UX design is really the meeting point of an Agile project management methodology and your standard user experience design practices. The Agile development process is an iterative, cyclical approach that’s most often used in the world of software development. UX design is the process of crafting and shaping a site, app or product to create an exceptional and seamless user experience.

Agile UX is the intersection of both these processes; an iterative approach to improve UX. (Source: Slick Plan)

User Research – Comparative Analysis

When gathering requirements, one of the first steps of user research is comparative analysis. Comparative analysis focuses on both direct and indirect competitors with features similar to our product. The benefit of comparative analysis is the ability to include more diverse competitors and get more comprehensive information.

Prototyping

Low-fidelity prototypes are rough representations of designs that help formulate concepts early on in the user experience process. Low-fidelity prototypes can be anything from sketches on paper to clickable wireframes. Sketches and wireframes can allow for rapid iteration of designs at low cost.

User Stories

A user story describes something that the user wants to accomplish by using the software product. They originated as part of the Agile and Scrum development strategies, but for designers they mainly serve as reminders of user goals and a way to organize and prioritize how each screen is designed. (Source: UX Booth)